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California 20252026

SB 1050

False advertising: synthetic performers.

Open original source Back to bills
Source: Open States / PluralUpdated 2026-09-12 13:12:55 UTC.

Official record

Measure details

Jurisdiction
California
Session
20252026
Chamber
upper
Classification
bill
Subjects
Falseadvertising, syntheticperformers
Introduced / first action
2026-02-12 00:00:00

Alternate titles

  • False advertising: synthetic digital performers.

Source-supplied abstracts

Existing law makes it a misdemeanor for a person or a firm, corporation, or association, or any employee thereof, to engage in false or misleading advertising practices. Existing law makes various unfair competition practices unlawful, including any unlawful, unfair, or fraudulent business act or practice and unfair, deceptive, untrue, or misleading advertising. This bill would make it an unlawful advertising practice for a person to create and cause to be published in an advertising medium an advertisement that prominently includes a synthetic performer without a clear and conspicuous disclosure that the advertisement includes a synthetic performer. The bill would prohibit an advertising medium from transmitting, distributing, displaying, airing, or otherwise making available an advertisement containing a synthetic performer if a court of competent jurisdiction has issued an order finding that the advertisement violates the bill's provisions or enjoining the creator from publishing the advertisement, and the advertising medium is served with the order, as specified. The bill would define various terms for these purposes. By expanding the scope of a crime, the bill would impose a state-mandated local program. The California Constitution requires the state to reimburse local agencies and school districts for certain costs mandated by the state. Statutory provisions establish procedures for making that reimbursement. This bill would provide that no reimbursement is required by this act for a specified reason.

Sponsors

Source-supplied history

Actions

  1. Enrolled and presented to the Governor at 2 p.m.

    executive-receipt

  2. Assembly amendments concurred in. (Ayes 40. Noes 0.) Ordered to engrossing and enrolling.

    amendment-passage, committee-passage, committee-passage-favorable

  3. Unanimous consent granted to take up without reference to file.

  4. In Senate. Concurrence in Assembly amendments pending.

  5. Read third time. Passed. Ordered to the Senate.

    passage, reading-1, reading-3

  6. Ordered to third reading.

    reading-1, reading-3

  7. Read third time and amended.

    amendment-passage, reading-1, reading-3

  8. Read second time. Ordered to third reading.

    reading-1, reading-2, reading-3

  9. Read second time and amended. Ordered to second reading.

    amendment-passage, reading-1, reading-2

  10. From committee: Do pass as amended. (Ayes 12. Noes 1.) (August 13).

    amendment-passage, committee-passage, committee-passage-favorable

  11. Assembly Rule 63 suspended.

  12. August 5 set for first hearing. Placed on suspense file.

  13. From committee: Do pass and re-refer to Com. on APPR. (Ayes 10. Noes 1.) (June 30). Re-referred to Com. on APPR.

    committee-passage, committee-passage-favorable, referral-committee

  14. From committee: Do pass and re-refer to Com. on JUD. (Ayes 9. Noes 0.) (June 23). Re-referred to Com. on JUD.

    committee-passage, committee-passage-favorable, referral-committee

  15. From committee: Do pass and re-refer to Com. on A.,E.,S., & T. (Ayes 13. Noes 2.) (June 16). Re-referred to Com. on A.,E.,S., & T.

    committee-passage, committee-passage-favorable, referral-committee

  16. From committee with author's amendments. Read second time and amended. Re-referred to Com. on P. & C.P.

    amendment-passage, committee-passage, reading-1, reading-2, referral-committee

  17. Referred to Coms. on P. & C.P., A.,E.,S., & T., and JUD.

    referral-committee

  18. In Assembly. Read first time. Held at Desk.

    reading-1

  19. Read third time. Passed. (Ayes 38. Noes 0. Page 4520.) Ordered to the Assembly.

    passage, reading-1, reading-3

  20. Read second time. Ordered to third reading.

    reading-1, reading-2, reading-3

  21. From committee: Do pass. (Ayes 7. Noes 0. Page 4262.) (May 14).

    committee-passage, committee-passage-favorable

  22. Set for hearing May 14.

  23. May 11 hearing: Placed on APPR. suspense file.

  24. Set for hearing May 11.

  25. Read second time and amended. Re-referred to Com. on APPR.

    amendment-passage, reading-1, reading-2, referral-committee

  26. From committee: Do pass as amended and re-refer to Com. on APPR. (Ayes 13. Noes 0. Page 3977.) (April 21).

    amendment-passage, committee-passage, committee-passage-favorable, referral-committee

  27. Set for hearing April 21.

  28. From committee: Do pass and re-refer to Com. on JUD. (Ayes 7. Noes 0. Page 3741.) (April 6). Re-referred to Com. on JUD.

    committee-passage, committee-passage-favorable, referral-committee

  29. Set for hearing April 6.

  30. Referred to Coms. on P., D.T., & C.P. and JUD.

    referral-committee

  31. From printer. May be acted upon on or after March 15.

  32. Introduced. Read first time. To Com. on RLS. for assignment. To print.

    introduction, reading-1, referral-committee

Documents and versions

Official links

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Related measures

No resolvable related measure is supplied.